英国巧克力棒一直越来越小,造成公众屈尊甚至呈征(政府的请愿就是在理由下,这不是政府的问题)。虽然Toblerone最近重新设计了其标志性巧克力棒,但在全球的关注和不满中赢得了它,但其他甜食已经悄悄地缩小了一点。现在巧克力棒尺寸威胁要畏缩,这归功于若干新的发展,非常适合消费者的沮丧,因为英国某些地方的巧克力消费remains high

第一个原因是一个悬挂在该地区几个月的活动:Brexit。巧克力巨人康必划定表示,虽然在英国离开欧盟之后,它打算留在英国,但可能被迫提高价格或减少其产品的规模。虽然公司首先将尝试提高生产力以抵消潜在的成本增加,但它警告说,客户可能最终满足一些成本。吉卜伯里承诺不会改变巧克力的品质或味道,但这意味着可能需要在其他地方进行变化。

火星还表示,如果英国没有与欧盟发出有利的贸易协议,则价格可能会上涨,因为关税可能高达30%。这种成本对于公司吸收来说太大,并且需要将客户传递给客户。根据英国政府的优先事项,食品和饮料行业可能不会收到金融等其他行业的谈判中的重点,因此可能留下比以前更高的费用。

另一个可能会影响巧克力的发展sizes is a recommendation from Public Health England (PHE) to reduce sugar in the snacks that children most commonly eat. PHE is making efforts to reduce obesity by attempting to cut sugar by 20% in these snacks. The confectionery industry has stated that it would be challenging to reduce sugar without compromising flavor, which has led PHE to recommend cutting down on the size of snacks instead.

根据PHE的说法,对九个食物群体的变化可能导致2020年零食和膳食减少20万吨,可能会降低超重儿童的数量20%。但是,因为这是一个推荐而不是目前能够强制执行的推荐,所以这些目标可能很难满足。虽然一些公司已经努力减少糖,但其他公司是较少的合作,或者无法找到符合可接受的方式。PHE不想强迫合规性,面临不必要的法律论据,如果发现没有足够的进展,只会咨询政府进一步行动。该组织计划公布儿童消耗的20份产品的名单,以及他们的糖水平,以促进透明度,并鼓励公司遵守其建议。

Between these new developments, the recent recession, and rising ingredient and transport costs, UK consumers are likely to see their favorite snacks continue to shrink. The future of chocolate sizes and prices will remain uncertain, however, until a trade deal is struck with the EU and manufacturers know what their costs will be going forward. Chocolate manufacturers will need to find a balance between price, size, and sugar content that will satisfy both their needs and the demands of consumers, and will have to keep an eye onongoing Brexit talks and conflicts

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